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09.04.2025

Specjalista / Specjalistka Marketingu

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Exim Tours

Specjalista / Specjalistka Marketingu

Umowa o pracę:
Wynagrodzenie do ustalenia
Lokalizacja: ul. Drużbackiej 11, Warszawa, mazowieckie
  • Wymagane
  • Pełen etat
  • Praca stacjonarna

Opis

  • Tworzenie treści PR (w tym informacji prasowych).
  • Dbałość o spójność komunikacji wizualnej i tekstowej z wizerunkiem marki.
  • Współpraca z partnerami zewnętrznymi (w tym agencjami, domem mediowym, grafikami) w celu dostarczania wysokiej jakości treści.
  • Przygotowanie i prowadzenie angażującej komunikacji w kanałach własnych (m.in. w newsletterze).
  • Planowanie i tworzenie treści w oparciu o strategię marketingową, SEO i najświeższe trendy.
  • Współpraca z członkami zespołu marketingowego oraz innych działów firmy.
  • Monitorowanie działań konkurencji i trendów marketingowych.
  • Współpraca z copywriterami w zakresie artykułów blogowych na exim.pl.
  • Analiza wyników prowadzonych działań, przygotowywanie planów i raportów oraz rekomendacji rozwoju komunikacji w kanałach własnych.
  • Wsparcie w realizacji wydarzeń firmowych.

Wymagania

  • Umiejętność pracy zespołowej i budowania relacji z partnerami wewnętrznymi oraz zewnętrznymi.
  • Biegłość w tworzeniu angażujących tekstów (copywriting, storytelling).
  • Umiejętność pracy z systemami CMS (np. WordPress, Joomla).
  • Podstawowa znajomość zasad tworzenia grafiki i wideo (np. Canva, Photoshop).
  • Doświadczenie w branży turystycznej.
  • Doświadczenie w pracy z agencją kreatywną i domem mediowym.
  • Minimum 3 lata doświadczenia na podobnym stanowisku.
  • Kreatywność i twórcza postawa w szukaniu możliwych dróg dotarcia do wyznaczonego celu, proaktywność i inicjatywa w podejmowaniu działań.
  • Chęć ciągłego rozwoju i podnoszenia kompetencji.
  • Znajomość zasad SEO i optymalizacji treści pod kątem wyszukiwarek internetowych.
  • Znajomość narzędzi analitycznych i wspierających content marketing (Google Analytics, Ahrefs, SEMrush, Surfer SEO) oraz programu do realizacji e-mail marketing (np. SALESmanago).
  • Doświadczenie w tworzeniu różnych rodzajów treści (tekstowych, graficznych, multimedialnych).

Oferujemy

  • spotkania integracyjne
  • dofinansowanie zajęć sportowych
  • owoce
  • Świetną nieformalną atmosferę w pracy.
  • Stabilne zatrudnienie na podstawie umowy o pracę u największego touroperatora w Europie Wschodniej.
  • Dobrze skomunikowaną lokalizację biura (Warszawa Żoliborz).
  • prywatna opieka medyczna
  • Dofinansowanie do ubezpieczenia na życie, ubezpieczenia zdrowotnego i MultiSportu.
  • elastyczny czas pracy
  • Atrakcyjne zniżki na wakacje dla Ciebie i najbliższych.
  • zniżki na firmowe produkty i usługi
  • Ruchome godziny pracy.
  • ubezpieczenie na życie
Messages6TimelineExceptionsViews24RouteQueries13Models9Livewire1MailsLogs124GateSessionRequest
Request history8.3.11PHP Version90.87msRequest Duration26MBMemory Usage10.48.29Laravel VersionstagingEnvironmentplCurrent localeGET oferta/{offerSlug}Route
  • infolog[14:38:50] LOG.info: Assigned token [BP_EXTERNAL_TOKEN] : { "token": "HmkczOEj8BkvZ8m514S1QkFb0n...
  • infolog[14:38:50] LOG.info: OpenSearch query: {new_offers_index} -> { "bool": { "must": { ...
  • warninglog[14:38:50] LOG.warning: mb_strtolower(): Passing null to parameter #1 ($string) of type string is de...
  • warninglog[14:38:50] LOG.warning: mb_strtolower(): Passing null to parameter #1 ($string) of type string is de...
  • warninglog[14:38:50] LOG.warning: mb_strtolower(): Passing null to parameter #1 ($string) of type string is de...
  • warninglog[14:38:50] LOG.warning: strip_tags(): Passing null to parameter #1 ($string) of type string is depre...
infowarning
  • Booting (6.7ms)time
  • Application (84.16ms)time
  • 1 x Application (92.62%)
    84.16ms
    1 x Booting (7.37%)
    6.70ms
    24 templates were rendered
    • 1x partials.application.processing-personal-dataprocessing-personal-data.blade.php#?blade
    • 1x livewire.show-offershow-offer.blade.php#?blade
    • 2x layouts.partial.headhead.blade.php#?blade
    • 1x layouts.partial.schemaschema.blade.php#?blade
    • 1x partials.offer.show.breadcrumbbreadcrumb.blade.php#?blade
    • 1x components.offer.dynamic-contract-optionsdynamic-contract-options.blade.php#?blade
    • 1x components.offer.dynamic-location-optionsdynamic-location-options.blade.php#?blade
    • 3x components.offer.attribute-icon-textattribute-icon-text.blade.php#?blade
    • 3x components.offer.similar-offer-tilesimilar-offer-tile.blade.php#?blade
    • 1x __components::fb053b248f796d2fd5388f5ce7190883fb053b248f796d2fd5388f5ce7190883.blade.php#?blade
    • 1x layouts.newnew.blade.php#?blade
    • 1x partials.navigationnavigation.blade.php#?blade
    • 1x partials.beltsbelts.blade.php#?blade
    • 1x partials.navigation.desktopdesktop.blade.php#?blade
    • 1x components.navigation.dark-mode-toggledark-mode-toggle.blade.php#?blade
    • 1x partials.navigation.mobilemobile.blade.php#?blade
    • 1x partials.messagemessage.blade.php#?blade
    • 1x partials.footerfooter.blade.php#?blade
    • 1x partials.cookie-consent-boxcookie-consent-box.blade.php#?blade
    uri
    GET oferta/{offerSlug}
    middleware
    web, only.from.main.domain, throttle:showOffer
    uses
    App\Livewire\ElasticShowOffer@__invoke
    controller
    App\Livewire\ElasticShowOffer@render
    as
    pl.get.offer.show
    namespace
    where
    prefix
    oferta
    file
    app/Livewire/ElasticShowOffer.php:87-123
    13 statements were executed, 8 of which were duplicates, 5 unique. Show only duplicated7.45ms
    • select * from `companies` where `owner_id` = 8229 limit 1
      990μscompany-page-stagingOffer.php#678
      Bindings
      • 0: 8229
      Backtrace
      • 16. app/Services/Search/Models/Offer.php:678
      • 17. app/Services/Search/Util/SearchCallables.php:66
      • 20. app/Traits/Proxy/OfferSource.php:331
      • 21. app/Livewire/ElasticShowOffer.php:90
      • 22. vendor/laravel/framework/src/Illuminate/Container/BoundMethod.php:36
    • select * from `dict_countries` where `dict_countries`.`id` = 1 limit 1
      670μscompany-page-stagingformats.php#84
      Bindings
      • 0: 1
      Backtrace
      • 21. functions/utils/formats.php:84
      • 24. vendor/laravel/framework/src/Illuminate/Filesystem/Filesystem.php:124
      • 25. vendor/laravel/framework/src/Illuminate/View/Engines/PhpEngine.php:58
      • 26. vendor/livewire/livewire/src/Mechanisms/ExtendBlade/ExtendedCompilerEngine.php:22
      • 27. vendor/laravel/framework/src/Illuminate/View/Engines/CompilerEngine.php:72
    • select * from `files` where `id` = '0' and `file_type` in ('background', 'logo') and `files`.`deleted_at` is null limit 1
      570μscompany-page-stagingSearchCallables.php#301
      Bindings
      • 0: 0
      • 1: background
      • 2: logo
      Backtrace
      • 16. app/Services/Search/Util/SearchCallables.php:301
      • 17. app/Services/Search/Util/SearchCallables.php:73
      • 20. app/Traits/Proxy/OfferSource.php:331
      • 21. app/Livewire/ElasticShowOffer.php:90
      • 22. vendor/laravel/framework/src/Illuminate/Container/BoundMethod.php:36
    • select * from `files` where `id` = '0' and `file_type` in ('background', 'logo') and `files`.`deleted_at` is null limit 1
      170μscompany-page-stagingSearchCallables.php#310
      Bindings
      • 0: 0
      • 1: background
      • 2: logo
      Backtrace
      • 16. app/Services/Search/Util/SearchCallables.php:310
      • 17. app/Services/Search/Util/SearchCallables.php:73
      • 20. app/Traits/Proxy/OfferSource.php:331
      • 21. app/Livewire/ElasticShowOffer.php:90
      • 22. vendor/laravel/framework/src/Illuminate/Container/BoundMethod.php:36
    • select * from `offers` where `offers`.`id` = 136583 and `offers`.`deleted_at` is null limit 1
      310μscompany-page-stagingOffer.php#683
      Bindings
      • 0: 136583
      Backtrace
      • 20. app/Services/Search/Models/Offer.php:683
      • 21. app/Traits/Proxy/OfferSource.php:384
      • 22. app/Traits/Proxy/OfferSource.php:331
      • 23. app/Livewire/ElasticShowOffer.php:90
      • 24. vendor/laravel/framework/src/Illuminate/Container/BoundMethod.php:36
    • select * from `offer_products` where `offer_id` = 136583 and `start_at` is not null and `end_at` is not null and `start_at` <= '2025-05-16 14:38:50' and `end_at` >= '2025-05-16 14:38:50' limit 1
      680μscompany-page-stagingOffer.php#699
      Bindings
      • 0: 136583
      • 1: 2025-05-16 14:38:50
      • 2: 2025-05-16 14:38:50
      Backtrace
      • 16. app/Services/Search/Models/Offer.php:699
      • 17. app/Services/Search/Models/Offer.php:686
      • 18. app/Traits/Proxy/OfferSource.php:384
      • 19. app/Traits/Proxy/OfferSource.php:331
      • 20. app/Livewire/ElasticShowOffer.php:90
    • insert into `offer_views` (`offer_id`, `offer_product_id`, `ip`, `user_agent`, `by`, `updated_at`, `created_at`) values (136583, '', '3.143.144.209', 'Mozilla/5.0 AppleWebKit/537.36 (KHTML, like Gecko; compatible; ClaudeBot/1.0; +claudebot@anthropic.com)', 'person', '2025-05-16 14:38:50', '2025-05-16 14:38:50')
      800μscompany-page-stagingOffer.php#684
      Bindings
      • 0: 136583
      • 1: 
      • 2: 3.143.144.209
      • 3: Mozilla/5.0 AppleWebKit/537.36 (KHTML, like Gecko; compatible; ClaudeBot/1.0; +claudebot@anthropic.com)
      • 4: person
      • 5: 2025-05-16 14:38:50
      • 6: 2025-05-16 14:38:50
      Backtrace
      • 21. app/Services/Search/Models/Offer.php:684
      • 22. app/Traits/Proxy/OfferSource.php:384
      • 23. app/Traits/Proxy/OfferSource.php:331
      • 24. app/Livewire/ElasticShowOffer.php:90
      • 25. vendor/laravel/framework/src/Illuminate/Container/BoundMethod.php:36
    • select * from `files` where `id` = '9358' and `file_type` in ('background', 'logo') and `files`.`deleted_at` is null limit 1
      600μscompany-page-stagingSearchCallables.php#301
      Bindings
      • 0: 9358
      • 1: background
      • 2: logo
      Backtrace
      • 16. app/Services/Search/Util/SearchCallables.php:301
      • 17. app/Services/Search/Util/SearchCallables.php:165
      • 22. app/Traits/Proxy/OfferSource.php:415
      • 23. app/Traits/Proxy/OfferSource.php:331
      • 24. app/Livewire/ElasticShowOffer.php:90
    • select * from `files` where `id` = '9358' and `file_type` in ('background', 'logo') and `files`.`deleted_at` is null limit 1
      560μscompany-page-stagingSearchCallables.php#310
      Bindings
      • 0: 9358
      • 1: background
      • 2: logo
      Backtrace
      • 16. app/Services/Search/Util/SearchCallables.php:310
      • 17. app/Services/Search/Util/SearchCallables.php:165
      • 22. app/Traits/Proxy/OfferSource.php:415
      • 23. app/Traits/Proxy/OfferSource.php:331
      • 24. app/Livewire/ElasticShowOffer.php:90
    • select * from `files` where `id` = '1795' and `file_type` in ('background', 'logo') and `files`.`deleted_at` is null limit 1
      530μscompany-page-stagingSearchCallables.php#301
      Bindings
      • 0: 1795
      • 1: background
      • 2: logo
      Backtrace
      • 16. app/Services/Search/Util/SearchCallables.php:301
      • 17. app/Services/Search/Util/SearchCallables.php:165
      • 22. app/Traits/Proxy/OfferSource.php:415
      • 23. app/Traits/Proxy/OfferSource.php:331
      • 24. app/Livewire/ElasticShowOffer.php:90
    • select * from `files` where `id` = '1795' and `file_type` in ('background', 'logo') and `files`.`deleted_at` is null limit 1
      480μscompany-page-stagingSearchCallables.php#310
      Bindings
      • 0: 1795
      • 1: background
      • 2: logo
      Backtrace
      • 16. app/Services/Search/Util/SearchCallables.php:310
      • 17. app/Services/Search/Util/SearchCallables.php:165
      • 22. app/Traits/Proxy/OfferSource.php:415
      • 23. app/Traits/Proxy/OfferSource.php:331
      • 24. app/Livewire/ElasticShowOffer.php:90
    • select * from `files` where `id` = '8937' and `file_type` in ('background', 'logo') and `files`.`deleted_at` is null limit 1
      580μscompany-page-stagingSearchCallables.php#301
      Bindings
      • 0: 8937
      • 1: background
      • 2: logo
      Backtrace
      • 16. app/Services/Search/Util/SearchCallables.php:301
      • 17. app/Services/Search/Util/SearchCallables.php:165
      • 22. app/Traits/Proxy/OfferSource.php:415
      • 23. app/Traits/Proxy/OfferSource.php:331
      • 24. app/Livewire/ElasticShowOffer.php:90
    • select * from `files` where `id` = '8937' and `file_type` in ('background', 'logo') and `files`.`deleted_at` is null limit 1
      510μscompany-page-stagingSearchCallables.php#310
      Bindings
      • 0: 8937
      • 1: background
      • 2: logo
      Backtrace
      • 16. app/Services/Search/Util/SearchCallables.php:310
      • 17. app/Services/Search/Util/SearchCallables.php:165
      • 22. app/Traits/Proxy/OfferSource.php:415
      • 23. app/Traits/Proxy/OfferSource.php:331
      • 24. app/Livewire/ElasticShowOffer.php:90
    App\Models\File
    6File.php#?
    App\Models\Company
    1Company.php#?
    App\Models\Dictionaries\DictCountry
    1DictCountry.php#?
    App\Models\Offer
    1Offer.php#?
    elastic-show-offer #Z5WZ5IAUSc1IHrf4plRR
    array:4 [ "data" => array:18 [ "person" => null "source" => "elasticsearch" "temporary...
      • infolaravel-2025-05-16.log[2025-05-16 14:33:53] staging.INFO: OpenSearch query: {new_offers_index} -> {"bool":{"must":{"match_...
      • infolaravel-2025-05-16.log[2025-05-16 14:33:53] staging.INFO: Assigned token [BP_EXTERNAL_TOKEN] : {"token":"TgnsNbd2yaSOLLxP6...
      • infolaravel-2025-05-16.log[2025-05-16 14:33:16] staging.INFO: OpenSearch query: {new_offers_index} -> {"bool":{"must":{"match_...
      • infolaravel-2025-05-16.log[2025-05-16 14:33:16] staging.INFO: Assigned token [BP_EXTERNAL_TOKEN] : {"token":"QR4BvI86JhhXfLftW...
      • infolaravel-2025-05-16.log[2025-05-16 14:33:14] staging.INFO: OpenSearch query: {new_offers_index} -> {"bool":{"must":{"match_...
      • infolaravel-2025-05-16.log[2025-05-16 14:32:52] staging.INFO: Assigned token [BP_EXTERNAL_TOKEN] : {"token":"tHQvlJTk4LecfP5KC...
      • infolaravel-2025-05-16.log[2025-05-16 14:32:49] staging.INFO: Assigned token [BP_EXTERNAL_TOKEN] : {"token":"8aW62hGue0XSmXrpb...
      • infolaravel-2025-05-16.log[2025-05-16 14:31:55] staging.INFO: OpenSearch query: {new_offers_index} -> {"bool":{"must":{"match_...
      • infolaravel-2025-05-16.log[2025-05-16 14:31:55] staging.INFO: Assigned token [BP_EXTERNAL_TOKEN] : {"token":"xkwjj1eIvqHZRZap5...
      • infolaravel-2025-05-16.log[2025-05-16 14:31:40] staging.INFO: OpenSearch query: {new_offers_index} -> {"bool":{"must":{"match_...
      • infolaravel-2025-05-16.log[2025-05-16 14:31:40] staging.INFO: Assigned token [BP_EXTERNAL_TOKEN] : {"token":"GJcqIl0bPaLcLCfrz...
      • infolaravel-2025-05-16.log[2025-05-16 14:31:27] staging.INFO: Assigned token [BP_EXTERNAL_TOKEN] : {"token":"hwOd7rqtbk4iGOBJT...
      • infolaravel-2025-05-16.log[2025-05-16 14:30:38] staging.INFO: Assigned token [BP_EXTERNAL_TOKEN] : {"token":"oYtcJYRdUXlK7yrb9...
      • infolaravel-2025-05-16.log[2025-05-16 14:27:01] staging.INFO: OpenSearch query: {new_offers_index} -> {"bool":{"must":{"match_...
      • infolaravel-2025-05-16.log[2025-05-16 14:27:01] staging.INFO: OpenSearch query: {new_offers_index} -> {"bool":{"must":[{"bool"...
      • infolaravel-2025-05-16.log[2025-05-16 14:27:01] staging.INFO: Assigned token [BP_EXTERNAL_TOKEN] : {"token":"mBN530e4JyfmTcFL5...
      • infolaravel-2025-05-16.log[2025-05-16 14:26:21] staging.INFO: OpenSearch query: {new_offers_index} -> {"bool":{"must":{"match_...
      • infolaravel-2025-05-16.log[2025-05-16 14:26:21] staging.INFO: OpenSearch query: {new_offers_index} -> {"bool":{"must":[{"bool"...
      • infolaravel-2025-05-16.log[2025-05-16 14:26:21] staging.INFO: Assigned token [BP_EXTERNAL_TOKEN] : {"token":"n5jiwKg8cgD2p7g0x...
      • infolaravel-2025-05-16.log[2025-05-16 14:24:32] staging.INFO: OpenSearch query: {new_offers_index} -> {"bool":{"must":{"match_...
      • infolaravel-2025-05-16.log[2025-05-16 14:24:32] staging.INFO: Assigned token [BP_EXTERNAL_TOKEN] : {"token":"JhqoPS79HfSrO8jmC...
      • infolaravel-2025-05-16.log[2025-05-16 14:23:41] staging.INFO: OpenSearch query: {new_offers_index} -> {"bool":{"must":{"match_...
      • infolaravel-2025-05-16.log[2025-05-16 14:23:41] staging.INFO: Assigned token [BP_EXTERNAL_TOKEN] : {"token":"8qnsCN2jmEwgYhbEk...
      • infolaravel-2025-05-16.log[2025-05-16 14:23:37] staging.INFO: OpenSearch query: {new_offers_index} -> {"bool":{"must":{"match_...
      • infolaravel-2025-05-16.log[2025-05-16 14:23:37] staging.INFO: Assigned token [BP_EXTERNAL_TOKEN] : {"token":"XZnHeR6vMAYfRlV77...
      • infolaravel-2025-05-16.log[2025-05-16 14:23:35] staging.INFO: OpenSearch query: {new_offers_index} -> {"bool":{"must":{"match_...
      • infolaravel-2025-05-16.log[2025-05-16 14:23:35] staging.INFO: Assigned token [BP_EXTERNAL_TOKEN] : {"token":"s397IQ1Scc02hngkv...
      • infolaravel-2025-05-16.log[2025-05-16 14:23:17] staging.INFO: OpenSearch query: {new_offers_index} -> {"bool":{"must":{"match_...
      • infolaravel-2025-05-16.log[2025-05-16 14:23:17] staging.INFO: Assigned token [BP_EXTERNAL_TOKEN] : {"token":"Af9JfbL6tblMbbI45...
      • infolaravel-2025-05-16.log[2025-05-16 14:20:38] staging.INFO: Assigned token [BP_EXTERNAL_TOKEN] : {"token":"IWxo6YANQaqQPY2ct...
      • infolaravel-2025-05-16.log[2025-05-16 14:19:49] staging.INFO: OpenSearch query: {new_offers_index} -> {"bool":{"must":{"match_...
      • infolaravel-2025-05-16.log[2025-05-16 14:19:49] staging.INFO: OpenSearch query: {new_offers_index} -> {"bool":{"must":{"match_...
      • infolaravel-2025-05-16.log[2025-05-16 14:19:49] staging.INFO: Assigned token [BP_EXTERNAL_TOKEN] : {"token":"H8uFKxz8HxmgGktU1...
      • infolaravel-2025-05-16.log[2025-05-16 14:19:21] staging.INFO: OpenSearch query: {new_offers_index} -> {"bool":{"must":{"match_...
      • infolaravel-2025-05-16.log[2025-05-16 14:19:21] staging.INFO: Assigned token [BP_EXTERNAL_TOKEN] : {"token":"FLW0Gcgi2bTowkYVo...
      • infolaravel-2025-05-16.log[2025-05-16 14:18:52] staging.INFO: OpenSearch query: {new_offers_index} -> {"bool":{"must":{"match_...
      • infolaravel-2025-05-16.log[2025-05-16 14:18:52] staging.INFO: OpenSearch query: {new_offers_index} -> {"bool":{"must":[{"bool"...
      • infolaravel-2025-05-16.log[2025-05-16 14:18:52] staging.INFO: Assigned token [BP_EXTERNAL_TOKEN] : {"token":"KWFHuVTr4C3oLg0Xa...
      • infolaravel-2025-05-16.log[2025-05-16 14:12:38] staging.INFO: OpenSearch query: {new_offers_index} -> {"bool":{"must":{"match_...
      • infolaravel-2025-05-16.log[2025-05-16 14:12:38] staging.INFO: Assigned token [BP_EXTERNAL_TOKEN] : {"token":"FFdCI69mfWYl0pW3i...
      • infolaravel-2025-05-16.log[2025-05-16 14:11:30] staging.INFO: Assigned token [BP_EXTERNAL_TOKEN] : {"token":"YNXkpeHEWE6JdrjJC...
      • infolaravel-2025-05-16.log[2025-05-16 14:11:02] staging.INFO: Assigned token [BP_EXTERNAL_TOKEN] : {"token":"KurLw95KT1uEOtQit...
      • infolaravel-2025-05-16.log[2025-05-16 14:10:45] staging.INFO: OpenSearch query: {new_offers_index} -> {"bool":{"must":{"match_...
      • infolaravel-2025-05-16.log[2025-05-16 14:10:45] staging.INFO: Assigned token [BP_EXTERNAL_TOKEN] : {"token":"f93eVc5tY88PL8OOJ...
      • infolaravel-2025-05-16.log[2025-05-16 14:10:02] staging.INFO: OpenSearch query: {new_offers_index} -> {"bool":{"must":{"match_...
      • infolaravel-2025-05-16.log[2025-05-16 14:10:02] staging.INFO: Assigned token [BP_EXTERNAL_TOKEN] : {"token":"w1rFgIsdyrs3o3j7R...
      • infolaravel-2025-05-16.log[2025-05-16 14:08:33] staging.INFO: Assigned token [BP_EXTERNAL_TOKEN] : {"token":"DmAH8WHWHCJxOLWfv...
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        Date ↕MethodURLData
        #12025-05-16 14:38:50GET/oferta/specjalista_specjalistka_marketingu-d5Yzg8MBpA6241391124